◉ Proof, not promises

Real brands. Real numbers. Real growth.

Six years of shipping performance work across e-commerce, SaaS, healthcare, and real estate. Every case study below is a live client account with verified metrics — no vanity screenshots, no inflated ROAS.

100+
Projects shipped
$12M+
Ad spend managed
6
Countries served
Business growth case study hero
Filter by outcome

Pick the growth lever you're solving for.

All work Paid Media SEO & Content Web Design Social Growth Lead Gen E-commerce
★ Featured case study

The one we're most proud of this quarter.

Featured campaign performance case study
E-commerce · Paid + SEO

From $8K/month to $147K/month in 9 months

A DTC skincare brand came to us stuck at a $6 CPA and 1.4 ROAS. We rebuilt the funnel end-to-end: new landing pages, restructured Meta account, keyword-mapped blog engine, and a lifecycle email flow. Nine months later they crossed $147K/month at 4.8 ROAS.

18×
Revenue lift
4.8
Blended ROAS
−62%
CAC reduction
Read full breakdown →
All case studies

Every project. Every metric. On the record.

Client names redacted on request in some cases. Numbers pulled directly from GA4, Meta Ads Manager, GSC, and Shopify.

E-commerce Business growth case study
Shopify · 9 months

Scaling a home-goods DTC from 6 to 7 figures

Rebuilt the product page architecture, migrated to a headless stack, and layered Meta + Google Shopping to hit consistent monthly revenue records.

3.2×
Revenue
+180%
AOV
−41%
CAC
Read the story →
Paid Media Campaign performance case study
Meta + Google Ads · 6 months

Cutting SaaS trial CPA by 58% while doubling volume

Consolidated 14 fragmented ad accounts, rebuilt the creative testing framework, and moved the client from single-channel Meta to a full multi-touch attribution model.

−58%
CPA
2.1×
Trials
+94%
MQLs
Read the story →
Campaign Strategy Campaign performance success visual
Multi-channel · 12 weeks

Launching a fintech app to 40K downloads in Q1

Built the pre-launch waitlist, ran a synchronized influencer + paid social sprint at launch, and layered ASO to compound organic installs after paid tapered.

40K
Installs
$1.80
CPI
31%
D7 retention
Read the story →
Digital Transformation Client digital results showcase
Full-stack rebuild · 5 months

Turning a real-estate broker into a lead-gen machine

Replaced a WordPress brochure site with a conversion-first funnel, added CRM automation, and ran hyper-local paid search across 3 metro markets.

7.4×
Leads/mo
$18
CPL
+240%
Organic
Read the story →
Brand & Content Marketing success story visual
SEO + Content · 12 months

Building a healthcare authority site from zero to 300K/mo

Topic-cluster architecture, medically-reviewed long-form content, and a technical SEO cleanup that unlocked featured snippets in a saturated YMYL vertical.

312K
Sessions/mo
4,200
Keywords top-10
$0
Paid spend
Read the story →
Web Performance Website performance case study
Core Web Vitals · 4 weeks

From 2.4s LCP to 0.9s — and a 34% conversion lift

Full performance audit on a 60-page marketing site: image pipeline, JS bundle splitting, edge caching, and a font-loading refactor that dropped CLS to near-zero.

0.9s
LCP
+34%
Conv rate
100
PageSpeed
Read the story →
Aggregate results

Across every client, every channel.

$12M+
Managed ad spend
3.9×
Avg ROAS lift
−47%
Avg CAC drop
92%
Client retention Y1
Our process

How a case study gets made.

Every engagement follows the same four phases — the deliverables shift, the discipline doesn't.

01 · WEEK 1

Audit

Full teardown of your funnel, ad accounts, analytics, and CRO surface. You get a written diagnosis before we quote scope.

02 · WEEK 2–3

Blueprint

90-day roadmap with owner, budget, and expected outcome per line item. No vague "growth strategy" decks.

03 · WEEK 4+

Ship

Weekly sprints. Loom updates on Fridays. Everything version-controlled in a shared Notion.

04 · MONTHLY

Report

Numbers pulled straight from source-of-truth dashboards. No screenshots, no cherry-picking.

In their words

What clients say when we're not in the room.

"Working with Wajahat has been a great experience. He truly takes pride in his skills, and his Pinterest strategies go beyond generic advice, they come from real experience. Highly recommend following his advice for the best results"
SM
Momchil Boyanov
"I always enjoy working with Wajahat. He’s consistent in his efforts and helped us grow our Pinterest account a lot. I’m looking forward to a long-term partnership with Wajahat."
OR
Paul Jansen
"I give this strategy a try for 3 months, and the results speak for themselves. Let's go to 100k inbound click monthly. Wajahat Badar Thank you so much for sharing this."
AK
Quentin Le Port.
FAQ

Questions we get about case studies.

Are the numbers in these case studies real?

Yes — every metric is pulled from the client's actual source-of-truth platform (GA4, Meta Ads Manager, Shopify, GSC, HubSpot). We don't publish anything the client can't verify with a screen-share.

Why are some client names hidden?

A handful of our clients operate in competitive verticals and asked us not to name them publicly. On a discovery call we can walk you through the full account with names attached.

How long before I see results like these?

Paid media results typically compound in 4–8 weeks. SEO and content take 4–9 months to reach meaningful scale. We tell you the realistic timeline before you sign — not after.

Do you work with brands outside these industries?

Yes. The verticals shown here are just where we've published deep case studies. We currently work with e-commerce, SaaS, healthcare, real estate, education, and fintech clients.

Can I get a case study written about my brand?

If your engagement produces publishable results and you're open to it, we co-write and co-brand a case study at no extra cost. Roughly 40% of our clients opt in.

Your turn

Let's write the next case study together.

Book a 30-minute discovery call. We'll audit your current funnel live and tell you — honestly — whether we're the right fit before you pay anything.

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We don’t believe in one-size-fits-all. Whether you are selling software, skincare, or real estate, we tailor our digital ecosystem to meet the unique challenges of your market and drive measurable growth.

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